I'm sure you've seen the Smirnoff commercials where life seems more exciting inside a Smirnoff bottle.
This is the end pack shot for the South African equivalent, with a generated bottle.
In fact none of the bottles in the commercial were real in the end. Using 'Flame' we made film transitions which were rendered as backgounds to the 3D bottles, allowing the hero to escape various bad situations.
An interesting touch, was putting a semi-transparent layer on the inside of the lables so that they look realistic from behind.